Fresh Soul

Established in 2012, RESH SOUL stands as a prominent Australian Women’s Fashion brand.

Each collection is thoughtfully crafted at our main office in Sydney, where our team of designers breathe life into the latest day-to-night fashion trends, encapsulating them within every piece.

With a current count of 11 boutiques in New South Wales and a presence in more than 100 boutiques nationwide, Fresh Soul's reach has expanded significantly. Its online presence has also flourished over time, with a strong presence on The Iconic platform. Amidst its rapid expansion, Fresh Soul remains steadfast in its commitment to its core objective: providing women with clothing that not only embraces their uniqueness but also allows them to communicate their identity solely through their personal style.