Keepsake the Label

Charmed LS Midi Dress

$239 retail


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Size & Fit

All products listed are in Australian sizes. Model is wearing size 8. Model is 179cm / 84cm-Bust / 62cm-Waist / 86-Hips.


BUST: Close fit. Refer to the size guide for specific measurements.

WAIST: Fitted.

HIPS: Relaxed fit.

LENGTH: This dress is midi length.


UNDERGARMENTS: Consider headlight dimmers or shapewear to minimise lines.

FABRIC: Fabric has no stretch.

GREAT FOR: Athletic, Pear, Straight body types.



 AU6 (cm)AU8 (cm)AU10 (cm)AU12 (cm)AU14 (cm)

Please note that due to the differences in fabric and styles, exact measurements of each dress may be slightly different. The size guide should be used as a general indication of what size you should select.  



AustraliaAU6 (0)AU8 (1)AU10 (2)AU12 (3)AU14 (4)

Since sizing and cut varies between dresses and brands, please use this chart as a general guide. The sizing in this chart applies to this dress ONLY. If you need assistance selecting the proper size, please contact our friendly customer service team.

Style Notes

Scream “see ya later winter” in the stunning Charmed LS Midi Dress by Keepsake The Label. This midi length dress crafted from a soft, lightweight georgette features a gorgeous flowy silhouette. It features stunning shirring detailing around the neck, waist and sleeve cuff. It is inherently feminine and sophisticated, hire it for a wedding reception or a bridal shower.

  • Soft gold metal buttons with elastic loop closure 
  • Functional detachable tie at waist
  • Detachable slip lining

Pair the dress with red strappy heels and a pair of pearl earrings for a chic bridal shower outfit. Finish off the look with peachy makeup and a natural raffia clutch that’s available to rent. Head over to our blog for our guide on what to wear to bridal showers!

Main Fabric: 100% Polyester
Colours: Print
Recommended for: Cocktail, Evening, The Races, Wedding Guest, Work Function
About The Designer
Launched in 2011, Keepsake the Label is known for their contemporary take on classic silhouettes and styles. Directional and forward-thinking, the brand is led by head designer Carmen Dugan. Luxurious fabrics and timeless styles are a staple – making the wardrobe perfectly transeasonal and transitional. Their unique vision has mapped them on both the international and Australian fashion scene, loved by style icons Kendall Jenner, Gigi Hadid, Reese Witherspoon and Mila Kunis.
Charmed LS Midi Dress is rated 4.9 out of 5 by 8.
Rated 5 out of 5 by from Loved it! Rented this dress for a wedding! I felt so good in it and loved the quality.
Date published: 2020-10-20
Rated 5 out of 5 by from Cute date night dress for in between seasons Beautiful dress almost exactly as pictured - it is more navy in person, looks very dark almost black in the photos. Elasticated waistband makes for an easy fit. I'm in between sizes at the moment so went a size up to be safe and it fit perfectly. Nice floaty skirt moves well. I wish it was a just a touch shorter to show more leg like the model (or I was a touch taller!).
Date published: 2020-09-29
Rated 5 out of 5 by from Wedding guest Gorgeous dress - comfortable and true to size. Great for a winter/spring event.
Date published: 2020-09-26
Rated 5 out of 5 by from Elegant and classic Gorgeous dress, comfortable and well fitted, a bit longer than I expected but I just increased the heel size.
Date published: 2020-03-15
Rated 5 out of 5 by from Winery Tour Absolutely loved this dress. Wore for a hens during the day in the Yarra valley then to a 30th. Received heaps of compliments. Perfect style for an hour glass body shape. Super comfy and flattering.
Date published: 2020-03-15
Rated 5 out of 5 by from Conservative dress for my nieces christening Lovely and conservative dress for church but also nicely fitted and beautiful. I had a lot of comments.
Date published: 2019-10-23
Rated 5 out of 5 by from Charmed Midi Perfect dress for spring racing in Melbourne. The dress was true to size, but I didn’t wear it as a high neck, I simply tucked the neckline under, and added a belt to cinch in the waist.
Date published: 2019-09-15
Rated 4 out of 5 by from Great dress! Loved this dress! I initially thought it was black & red so a close up of the material would be recommended as it’s actually navy, peach & pink! The dress itself however was a great fit to size & made me feel very confident!
Date published: 2019-11-20
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